Real Estate Predictive Performance for Growing Brands
Three Strategic Questions for Growth
Every brand has "stars" and "dogs." We model the difference — and make sure your next locations perform like your best.
Expansion Should Be Predicted, Not Guessed.
Windsor builds your brand's Location DNA to predict performance — before capital is deployed in the wrong markets and growth turns into drag.
Replicate the stars. Avoid the dogs.
Data analytics to drive every decision
We build a detailed customer and market profile with over 2100 inputs
Uncover Location Intelligence where your brand is thriving
We then analyze your current locations to reveal correlations
Uncover Performance Intelligence for your best locations
Correlate Performance Intelligence to Location Intelligence for growth
Complete analysis of over 2,100 location variables correlated with performance data
Key drivers identified: which location factors most strongly predict success
Map high-potential markets that match your Location DNA
We apply your custom predictive model to identify high-potential territories, narrowing your focus to markets that match the DNA of your best-performing locations.
Create Heat Maps that outline target areas within each Territory with ideal demographic and economic indicators for real estate search areas.
National expansion roadmap
Comprehensive white space analysis showing all available markets ranked by potential
Individual territory analysis
For each MSA Territory, a dynamic heat map showing the optimum "white space" for new locations (based on the model)
Detailed territory analysis with hot spots, demographics, and recommended search zones
Score and secure the best locations for optimal performance
We perform a comprehensive search in the target zones to find all locations that match your ideal "location DNA". Then we negotiate to see if it can be available.
We provide clear, prioritized Site Rankings and Comparisons based on your DNA
End-to-end Strategic Execution
Portfolio-wide site evaluation
Comparative analysis of all sites under consideration across the portfolio
Detailed site analysis and transaction support
Geographic view of all potential sites within target search zones
Master list of all available sites matching your Location DNA profile
Comprehensive scoring and ranking of top site candidates with detailed analytics
Negotiated lease terms comparison across shortlisted properties
Final lease documentation and transaction details for executed agreements
End-to-end process management with transparent, high-quality reporting for both Brand and Franchisees
Windsor manages the entire real estate process from initial site search through lease execution, ensuring consistency and quality at every step.
Real-time visibility into every active location search with weekly status updates and comprehensive dashboards.
Portfolio-wide status tracking
Comprehensive overview of all active site searches across the portfolio with progress tracking
Franchisee-specific updates
Individual franchisee dashboard showing current sites under evaluation and next steps
Data-driven precision that delivers measurable results